SaaS Strategists,

Everyone talks about funnels, optimization, and how you should be all serious.

But what if you just want to have some fun? 🎉

Nothing wrong with that.

Introducing funny elements into your platform can actually boost retention.

In a sea of look-alikes, add a bit of spice. 🌶️

Here are 3 ways to make your onboarding more fun. 👇

⛏️ 01 - Earn your free trial

Deputy adds days to your free trial when you complete tasks from their onboarding checklist. ✅

Great example of how you can gamify your onboarding in return for some pretty great rewards. 🎁

Science has proven that people value something more when they feel they own it or have earned it, leading to higher retention. 💼

ClickUp gives out $10 in credits to users who watch a set of onboarding videos. 💵

They bet that it will boost user’s morale to better understand the platform and stay for the long term, ultimately boosting customer LTV. ⌛

🦁 02 - Introduce a friendly face

Instead of a checklist or a product tour, introduce a mascot. 🐼

Trello has Taco. 🐶

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